We like to thumb our DIY hacker-ethic noses at TiVo sometimes, but TiVo is definitely an important part of both the initial adoption of DVR technology and more importantly concept/mass marketing but also to it's future (see: CableCard Tivo -- eventually anyways)

In any case, it seems that Wired News is a little bullish on TiVo after some recent court battle victories and partnerships announcements with large cable providers.

Time will tell though if legions of mac-cult like followers and a great UI is enough...